the power of story (aka the power of words)

Here is an iconic video about that.
However, that iconic video does not tell the whole story (no pun intended). The power of story is really a special case of a supportive mls. The mls always trumps the gls. The mls and gls can have an angle ranging from 0 to 90 degrees, where an angle of 0 degrees means that the mls is supportive of the gls, and an angle of 90 degrees means that that the mls is flatly contradicting the gls. To tell a story is to launch an mls supportive of the relevant gls. (Hence, ‘here-and-now stories’ is mostly a pleonasm.)
keywords: general life situation (gls), momentary life situation (mls), It’s a beautiful day and I can’t see it.