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The primary propaganda principle is that if a narrative is being passed on to you by someone from a third party, then the subtext is that the narrative is true, and important. (And this is why gossip can be so damaging.)
keywords: impression, truth, agenda


Something to be studied will not of itself sell well. (This is why no one becomes rich writing mathematical monographs.) Something to be studied will sell well only if it is part of a regime (such as a school curriculum). Only something that takes you by the hand sells well on its own. In particular, this is why ‘sex sells’. This phenomenon is in accordance with the Gorgon Principle. (‘Taking you by the hand’ means doing the initial step for you.)
keywords: life, marketing